Behind every grassroots tournament is a team working to keep matches, standings, and stories organized. In Chile, that job belongs to ADN Sport, the production company behind FA Cup Chile, one of the country’s biggest youth football competitions. Their partnership with Torneo by Sofascore shows how the right digital tools can turn a season of matches into a lasting record, and a better experience for everyone around the pitch.

A production company built for youth football

ADN Sport describes itself as a leading company in producing youth football events across Chile, and FA Cup Chile is its flagship project. The competition brings together thousands of young players from dozens of academies across Greater Santiago, running across multiple venues and categories throughout the season.

To manage a tournament of that scale, ADN Sport turned to Torneo by Sofascore. According to the team, working with Sofascore has been a pleasant experience since the collaboration began, built around a shared goal of making the tournament easier to follow, both for the people running it and the families watching from the sidelines.

Standings, top scorers, and content that writes itself

One of the features ADN Sport highlighted most is visibility. Through Torneo, they can display the standings of every school participating in the competition, along with the champions and the top scorers table for each edition.

For a production company, that data is not just useful for the tournament itself. ADN Sport noted that having everything centralized also gives them a great tool for generating their own content for social media, turning match results and player stats into material they can share directly with parents, clubs, and fans following the competition online.

Read more: FA Cup Chile: where football dreams take shape

Screens that changed the matchday experience

Last season, ADN Sport introduced something new to some of its tournaments: on-site screens showing live data from Torneo. The team described the addition as very innovative and very well received, especially by the parents who bring their kids to the championships every week.

With screens set up pitchside, families could follow the standings live and check the top scorers table without needing to ask around or wait for results to be posted later. ADN Sport called it a great decision, one that made the entire event feel more professional and more connected, right from the sidelines.

Data that outlives the season

Beyond the live-day experience, ADN Sport pointed to something more long-term as the main advantage of using Torneo: having a complete record and storage of all the data from their tournaments. That includes the regional competitions held across Chile, the domestic leagues, and the one-day tournaments the company organizes in Santiago.

Instead of results disappearing once a season ends, every match, every standing, and every top scorer stays accessible, building a history that ADN Sport can look back on and build future editions around.

Looking ahead

Reflecting on the collaboration, ADN Sport summed it up simply: they are very happy with the partnership, hope it continues, and recommend it without hesitation. For a company running youth football events at scale, from a single Santiago matchday to a full regional season, Torneo has become the infrastructure that ties it all together, on the pitch, on the screens, and in the numbers that remain long after the final whistle.

Ready to try it? Create a test competition and explore the experience at torneo.sofascore.com.